If you really wish to enjoy Barcelona and enjoy an unusual Barcelona photo tour, you have to come during La Diada de Sant Jordi. Sant Jordi is a Catalan holiday held on 23 April and is known also as El dia de la Rosa (The Day of the Rose) or El dia del Llibre (The Day of the Book). The main event of this original festival is the exchange of gifts between sweethearts, loved ones and colleagues. Historically, men gave women roses, and women gave men a book to celebrate the occasion “a rose for love and a book forever.”
Roses have been associated with this day since medieval times, but the giving of books is a more recent tradition originating in 1923, when a Barcelona’s bookseller started to promote the holiday as a way to honor the simultaneous deaths of two among the greatest men of literature worldwide: Miguel de Cervantes and William Shakespeare, both deceased on April 23, 1616.
Along the Ramblas, Barcelona’s most famous street, but also all over the city, you will see hundreds of colorful flower stands selling roses while makeshift bookstalls are hastily set up for the special event. By the end of the day, several million roses and about half million books are purchased in the name of love, registering half of the total yearly book sales of Catalonia on this day alone! Wandering around in Barcelona you might find it difficult to see a woman without a rose in her hand, or a man walking by without a book.
Why then not booking a Barcelona photowalk with us to discover and enjoy this colorful and original festival that will give you the opportunity to shoot some unique images? This is definitely a special day in town for taking part of our Barcelona photo tour!